Business and Management INK

SAGE to publish Social Marketing Quarterly (SMQ) in 2012!

September 29, 2011 693

SAGE will launch its partnership with FHI 360 by publishing the journal Social Marketing Quarterly beginning in 2012. The title was previously published by Taylor & Francis.

Through its peer-reviewed articles, Social Marketing Quarterly fosters a cooperative exploration of ideas and practices, to create strong bridges among various disciplines. More than just an industry journal, the internationally circulated SMQ is the only journal focused exclusively on social marketing issues. It is an invaluable resource for practitioners, academicians, program developers and administrators alike. Joining the SAGE journal family in January 2012, SMQ will be available through SAGE Journals Online, SAGE’s award-winning online journal delivery platform.

“FHI 360 is honored to continue bringing this resource to social marketers,” said Gregory R. Niblett, Executive Vice President and COO of FHI 360. “Our new partnership with SAGE will broaden the reach of the journal, attract a more diverse set of authors, and strengthen knowledge sharing among our community of practice.”

FHI 360 is a global development organization with a rigorous, evidence-based approach. Its programs work with 1,400 partners in 125 countries, forging strong relationships with governments, diverse organizations, the private sector and communities. Using a multidisciplinary approach enables FHI 360 to have a lasting impact on the individuals, communities and countries it serves – improving lives for millions.

SMQ has a history of producing great work that’s used not only in teaching, but in practice,” said Jayne Marks, SAGE Vice President and Editorial Director. “With the addition of FHI 360, SAGE hopes to grow the publication within our quality current marketing offerings.”

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Social Marketing

Gracias lo voy a implementar en mi sitio web