Sage Research Methods

Video Interview: Lyndon Wray on ‘Analysing Politics & Protest & Digital Popular Culture’

August 13, 2024 166
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This article originally appeared on Sage Research Methods, a Social Science Space sister site, under the title “Analysing Politics, Protest, and Digital Popular Culture”.

Lyndon Wray is interested in ways to study contemporary problems and activism in the digital sphere. His book, Analysing Politics & Protest & Digital Popular Culture offers:

The cover of the book "Analysing Politics & Protest & Digital Popular Culture" by Lyndon Wray pictured.

A toolkit for analyzing politics and activism in today’s digital media landscape, this engaging and practical resource helps students to understand how politics and protest are entwined with online popular culture, before providing a step-by-step guide in how to use a multimodal approach to critically analyze this discourse themselves. It includes a well-rounded multimodal approach for analysis from all angles– from comments to images, video, audio and GIFs and a range of engaging cases and examples: YouTube comments, memes, viral animations, mvideos, fan-made parodies and mash-ups — often referring to Brexit or Donald Trump’s presidency.

Hear Dr. Wray discuss these approaches in this video interview.

Janet Salmons is an independent researcher, writer and consultant through her company,Vision2Lead and is the resident methods guru at the website MethodSpace. In addition to her latest book and numerous articles and book chapters, she has written Doing Qualitative Research Online, Qualitative Online Interviews, Online Interviews in Real Time (2010), and edited the Cases in Online Interview Research (2012) for SAGE Publishing.

View all posts by Janet Salmons

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